Help Center
Learn more about Carousel Ads
First, build your company's brand and build trust with your community.
Second, create your first ad campaign on LinkedIn's ad platform.
Reach and engage a professional audience in the LinkedIn feed.
Engage your prospects where professional conversations happen.
Engage prospects with ads automatically personalized to them.
Self-service ad formats to create campaigns in minutes.
Discover how much it costs to advertise on LinkedIn.
Reach the people who matter most to your business.
Qualified leads come from a quality audience on LinkedIn.
An easy way to reach new audiences by amplifying your best content.
Measure the true impact of your LinkedIn ads.
Measure the ROI of your LinkedIn ads.
Choose your LinkedIn ad format based on your objective and customer journey.
File Type: JPG or PNG
Ratio: 1:1
Recommended Resolution: at least 1080 x 1080 pixels
Ad name (optional): 255 characters
Card headline: 45 characters
Introductory text: 255 characters
Number of carousel cards: 2-10
Maximum File Size: 10 MB
Landing page URL: Required
URL prefix: http:// or https://
URL characters: 2000 characters for destination field URL
*Please note that our Carousel Ads do not support video at this time.
For full technical specifications, please visit our Help Center.
Single Image Ads
Run native ads in the LinkedIn feed across desktop and mobile.
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Video Ads
Captivate a professional audience with native video at every stage of the buyer’s journey.
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Lead Gen Forms
Collect even more quality leads from your ads on LinkedIn with seamless pre-filled forms
See specs